China Advertising Association announces 4 medical food advertisements of serious illegality

China Advertising Association announces 4 medical food advertisements of serious illegality
Medical advertisement of square Thai hospital of Changsha to that Changsha Evening is released of the 18th of China Advertising Association, strengthening the body deer's whip released in Shenzhen Evening mends the yeast for brewing rice wine product advertisement, the intersection of testis and the intersection of root and the intersection of fruit and the intersection of food and advertisement and the intersection of Dalian and the intersection of TV station and one gold the intersection of rank of nobility and pulse that release that Lanzhou Evening release in charge of replying the medicines advertisement of the health to pay and comment on publicly. The Li 's of assistant of general secretary of China Advertising Association points out at noon, the above-mentioned advertisement is all typical cases in advertising announcements of illegality which Chinese General Administration for Industry and Commerce released a few days ago, illegality is of a serious nature, properties are abominable. According to the introduction of the Li 's noon, the medical advertising DNR plasma of square Thai hospital of Changsha treats medical technology, method of making a diagnosis such as the system, STORZ nose endoscope system, and disease names such as rhinitis, nasal sinusitis,etc.; Propagate and cure at one blow, finish the treatment of diseases such as the rhinitis,etc. in 20 minutes, guarantee or imply and guarantee to cure; Utilize experts such as director Tang, director Pan, Liu Juan,etc. and patient name to prove; It is to treat rhinitis and the deaf best method etc. to propagate DNR, STORZ technology at present, have violated the provisions of the law or regulation of medical advertisement seriously. Strengthening the body deer's whip mends the affirmation that the yeast for brewing rice wine product advertisement contains a large number of expression medicines efficiency not scientific or content guaranteed; Utilize the name of experts, patients such as Ma Xian and reading, Ms Zhang, Ms. Meng,etc. to prove; With other in, compare efficiency carry on Western medicine and security it is belittle by contents of goods other not to and not contain; Instigate arbitrary buying and use medicines, declare " purely green biological products of health, can take for a long time " " whether sick to cure the disease, there is not the disease that strengthen the body, it is each wine which men should drink " ; Description of sexual behavior and feeling,etc. appears in many places, violate the requirement of the construction of spiritual civilization, have violated the provisions of the law or regulation of medicines advertisement seriously. The testis root fruit food advertisement uses the medical term or term apt to obscure with medicines, propagate and treat function; Utilize the expert's name to prove for the particular efficiency of food; Declare " testis root albumen It is a best product " ; Declare that takes this food " Dispel man sexual dysfunction on the same day " " solve various male disease problems that prostate causes 10-15 day " " it is cleared off that the cycle impotence, premature ejaculation, knee and loin are aching and limp " " only need to take 2 cycles all one's life " Wait, exaggerate properties of product and utility, mislead consumers seriously, has violated the provisions of the law or regulation of food advertisement seriously. Pulse of gold rank of nobility is in charge of replying the health and announcing the advertisement in masses' media as prescribed medicine; Contain the affirmation or guaranteeing content of a large number of expression medicines efficiency not scientific; Use name and image of the expert, patient to prove; Contain the content of promoting medicines; Compare with other medical care, medicines efficiency, and contain the content of belittling others; Forge and mark " OTC " Words and invalid advertising authentication code of medicines; Contain medical treatment (hot line) Contents of medical care,etc. such as consultation,etc., have violated the provisions of the law or regulation of medicines advertisement seriously. (reporter Zhang XiaoSong)

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